8:00: Breakfast and Inventor Table Set-up

 9:00: Welcome Address:  "The Importance of Inventors and Innovation and Other             Stuff"
              - Mike Hirtle, Hasbro, Inc.

10:00: Meet our Speakers

10:15: So You Have a Great Idea?
               -Licensing or Self-Producing:  The pros and cons
               -Protecting Your Idea:  Trademarks, Copyrights, and Patents
               -Agents and Licenses - How deals get made

11:00: Design and Development
               -Building the Perfect Prototype
               -Getting the Most Out of Your Play Tests
               -Writing Rules That Are Right On

12:00: Lunch

 1:00: Production 101
               -Production Process
               -Domestic or International
               -Grabbing attention with great graphics

 1:30: Reaching Out - Part 1
               -Sales Reps and Distributors:  Who are they and what can they do for you?
               -Agents and Licenses:  How deals get made
               -Perfecting Your Presentations:  Getting an audience and cashing in once                 you've got it.

 2:45: Break and Inventor Table Walk About

 3:15: Reaching Out - Part 2
               -A Primer on Exhibiting and Selling at Trade and Consumer Fairs
               -Using Marketing and Public Relations to Give You the Edge

 4:00: Inventor Table Walk About
           (Sign up no for Saturday's Meet the Experts Face-to-Face Meetings

[top]

 8:00: Breakfast and Inventor Table Walk About

 9:00: Retailing
               -Hobby Stores, Specialty Shops, and Big Box Stores.  The differences you                  should know about.
               -Exploring New Sales Channels and Working with Your Retailers

10:00: Niche Marketing
               -Reaching the Latino Market
               -Exciting News About Educators and Librarians Getting Involved
               -Internet
               -Catalogs

11:00: International Markets
               -The Challenges and Opportunities of Becoming a Global Entity

12:00: Lunch

 1:00: History, Facts and Trends
               -History of the Toy Industry
               -Trend-setters and Rule Breakers
               -Fascinating Facts and Fantastic Figures
               -Toy Safety Legislation

 2:00: Speakers Tell Their Stories
               -Selling That First Toy or Game
               -Quitting Your Day Job

 3:00: Wrap Up Q & A  (Questions & Answers)

 4:00: Forum Concludes

 6:00: The Toy and Game Industry Awards Dinner! Cocktails and dinner at the Adler            Planetarium - Open to guests, exhibitors and TAGIE registrants.  Tickets are            $150.00 each* (space is limited).

* A ticket to the Toy and Game Industry Awards Dinner is included in the TAGIE Registration package. Additional tickets may be purchased seperately.

[top]